Statistics claim that the WordPress powers 34% of the Internet in 2019, a 4% rise from the previous year.
It is unknown among hundreds of millions of websites using WordPress, how many have kept or trashed the dummy post of “Hello World!”.
Clicademy did neither. We choose to rewrite Hello World! and use the title to honour WordPress, the content management system (CMS) of our choice on purpose.
We use WordPress to build Clicademy.com primarily to emulate the experiences of so many individuals, enterprising creators, start-ups, and companies that the above stats have counted to start and build the 34% of the world’s Internet presences. Compared with options of using site builders and coding, WordPress provides greater rooms of being in control and creative whereas lower technical barriers. We have chosen it as an approachable while sufficiently sophisticated CMS and would like to share the learning with our intended site users who are students and early-career professionals in marketing.
The second consideration is the availability of many knowledge sources to enable our learning and using WordPress. Any online search terms will result in thousands of leads, for example this one, to such knowledge bases. Our Clicademists recommend courses by Morten Rand-Hendriksen on LinkedIn Learning, formerly lynda.com.
Thirdly we considered the wide availability of WordPress plugins. We have used Analytify plugin to enable the initial presentation of our data dashboard. WordPress plugins are not only clever software but each item of them is a work of digital marketing. We believe there are over 50,000 WordPress plugins and hope to use and case-study a few of them.
The above three reasons convinced us to join the many. Our future plan is that when we are in the many we may roll out our own CMS to test and learn more. But for now, we board the omnibus of marketing using WordPress and proudly say,